Sales optimization

We elaborate models that allow to maximize the success cases when offering a product or service to each client.

+ Sales

From the profile and behavior of the client we estimate the probability of purchase that each consumer has in front of certain products/services. This will allow you to focus your marketing strategy, offering only to those customers who are most likely to buy. Taking advantage of this you will be able to reduce marketing costs and optimize sales.
Encourage someone to buy a complementary product to the one they already have (Cross Selling)

Offering someone a product from a higher range than the one they already have (Up Selling).

Ensure the deployment of a new product in the market.

Improve the customer experience by offering the products that best fit their profile.
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