We estimate the probability that clients or subscribers will request cancellation of services, in order to take preventive actions.
+ Control
Churn Rate is a way of measuring the percentage of clients who have ended their relationship with a company. It costs 5 times more to acquire new customers than to keep current ones. Reducing churn by 5% can increase profits by 25% to 125%. An increase in the retention rate will improve the profitability of your business considerably.